Forum Posts

mahfuj Cr7
Jul 30, 2022
In Welcome to the Food Forum
The author of this article analyzes the product experience of Watermelon Live and outputs this document. This document consists of several sections: product overview, requirements analysis and product experience for your reference and learning. Overview Experience product: Watermelon Live (Watermelon Video Entry) Experience version: 3.9.8 Device model: Huawei mate9 Operating system: Android 9 EMUI9.0.1 Note: Since the watermelon live broadcast is embedded in the watermelon video, I do not have an enterprise-level data query tool, so the following can only be estimated by the data of the watermelon video and Baidu traffic, and the accuracy is poor. 1. Product introduction Watermelon Live is a mobile online live broadcast application based on Toutiao's watermelon video ecology. It is a social + e-commerce video live broadcast application covering iPhone, Android, Apple Watch, and iPad. It is associated phone number list with the Toutiao account. Users can simply Live broadcast anytime, anywhere. 2. Demand analysis 2.1 Industry Trend Analysis According to the data of 2017 and 2018, the mobile video user base is large. In 2018, the monthly number of independent devices in China's video service industry reached 1.24 billion units, an increase of 11.7% year-on-year. In 2018, the monthly number of independent devices in China's video service industry reached 1.24 billion, a year-on-year increase of 11.7%. However, short videos and aggregated videos are the main growth industries. The online live broadcast industry has experienced a serious decline in users, and the dividend era is coming to an end. Coupled with the industry's steady decline in the investment trend of live broadcast, there is a certain degree of user loss in both online live broadcast and game live broadcast, but the retained users are undoubtedly more addicted, and the total monthly usage time of users keeps increasing. The online video industry remained basically stable in 2018 without much change. The video application market is still very large. In recent years, independent live video applications have stabilized with the development of the market, but online video and short video users are still increasing sharply. 2.2 APP monthly
Product Experience Report: Watermelon Live
 content media
0
0
1
 

mahfuj Cr7

More actions